
A digital native with a passion for small brands.
I'm April. I've been in marketing for 23 years. I've worked for start-ups to large FTSE 100 companies in tech, SaaS, product design and engineering. I've written strategies, crafted digital content, developed SEO plans, built email campaigns, set up automation and workflows, and grown newsletter subscribers and leads.
I have a passion for marketing, especially digital/web. I like to write the strategy, figure out the goals, create the plan, implement it and tweak it until we see results. But, most importantly, I achieve growth.
I'm a marketing all-rounder, a thinker as well as a doer, so I can write a marketing strategy and implement it.
I became a mum in 2018 and felt my world shift slightly on its axis. I wanted to be around for my daughter while continuing to work, be creative, and not lose my passion for marketing.
I went freelance in 2021. I'm now doing what I love on a more personal level with purpose-driven business owners who want to scale.